Art on wheels

Art on wheels - Blog BenettonArt on wheels - Blog Benetton

When we talk about art, it’s like talking about something abstract. Obviously there are many universal parameters to define what is beautiful or not, but no matter how the piece of art is, it is indisputable that there are no limits to the type of “canvas” it is executed on.

In the last decade, street art has evolved and one of the most popular urban subcultures, the skaters, also make their own art, but unlike other urban tribes, they don’t paint on public property, but on their own boards.

Art on wheels - Blog BenettonArt on wheels - Blog Benetton

I think this may be the most personal way to give a custom touch to someone’s board and capture the owner’s essence, but I was surprised to know that people who have never ridden a board love this kind of art and collect it. There are even exhibitions in galleries of this type of work, and many of them are auctioned.

In Chile, there was an exhibition called “Skate of the Art” recently, where 200 boards were personalised by young artists. I know many people couldn’t go, so I leave this interesting video of the creative process of the artists. Hope you enjoy it.

Photo credits Abduzeedo / Catrina Dulay / Rocknboard

Art on wheels - Blog BenettonArt on wheels - Blog Benetton

Post by Sue, read more on Chile’s blog

 

 

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