Last Tuesday, I had the chance to be invited to the launch of the new Benetton Pin Up Jeans line.
Do you remember, in late 2011 Benetton launched the range of Pin Up knitwear shaped to sublimate curves with very soft sweaters and powdered colors. The brand is now working on sublimating our butts and legs in ultra affordable jeans: The Lift and the Shape.
I was invited to breakfast in the fifties, for a delicious pancake. The event was organized in a delightful “diner” called the Happy Days Diner, in the Marais, with awesome American retro decor.
And all the Parisian fashion editors were there to discover and try the Pin Up Jeans line and enjoy a breakfast made in America.
Read more on France’s blog