From haute couture to plus haute

From haute couture to plus haute - Blog Benetton

This year during the week of haute couture in Paris, the most magical fantasies of the great designers in the industry for spring summer 2013 were presented. Models walked, performing magical rituals to welcome the new season, wearing clothes suggesting the idea of life and warmth.

Kremena Otashliyska, a 16 year old Bulgarian model, took part in a number of shows of the haute couture week in Paris. We are proud of her and we are sure that she will become a future top model.

From haute couture to plus haute - Blog Benetton

It would be interesting to know what exactly “haute couture” means. It is the creation of fashion in expensive high quality fabrics and sewn with great attention to detail, often using time-consuming techniques.

In modern France, haute couture is a “reserved name” that can be used only by firms that meet specific criteria. However, the term is also used for any class clothes made to order, whether made in Paris or in other fashion centers like London, New York, Tokyo and Milan.

From haute couture to plus haute - Blog Benetton

In France, the term haute couture is protected by law and is defined by the Chambre de commerce et d’industrie de Paris (Chamber of Commerce of Industry in Paris).

According to their rules, only “those companies mentioned on the list compiled each year by a committee of the Ministry of Industry can benefit” from the words haute couture.

From haute couture to plus haute - Blog Benetton

To be included in the list and be able to use the term haute couture in its advertising materials, fashion houses must meet the following requirements: to produce on demand for private clients, with one or more samples, to have a studio in Paris that employs at least 15 people full-time; each season to present a collection to the Paris press, comprising at least 35 outfits for day and evening wear.

From haute couture to plus haute - Blog Benetton

Post by Yana, read more on Bulgaria’s blog

 

 

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